Every marketing agency needs a tax strategy and now is a great time to put one together. Your tax strategy sets the financial stage for the upcoming three to five years. This forecasts your business revenue and projected expenditures. As a result, you can better plan the best practices for the smart growth of your […] Read more “Building a Tax Strategy for Your Marketing Agency”

Whether a new startup owner or a seasoned vet running a business, odds are you are constantly looking for ways to increase your revenue.  Doing this task usually leads to marketing tactics that will let you reach more people who want to hire you or buy your products. Said differently, most growth efforts are centered […] Read more “How to Approach Pricing in Your Agency”

Understanding your startup and its financials is critical. These early-stage metrics let you keep a finger on the pulse of your business so you can predict your future earnings and your organization’s long-term health.  We’ve divided these key indicators into categories. Start tracking these now to keep your costs in line and your revenue healthy. […] Read more “The Numbers you Need to Watch in an Early-Stage Startup”

Every business owner strives to make better decisions. However, making good decisions consistently is incredibly challenging.  In most cases, there is no way to have all the information about every variable involved before making a decision. This creates uncertainty in the direction you take your business.  But even though there will always be some degree […] Read more “How Using Data Can Help You Build a Startup Team”

Marketing agencies are different from traditional brick and mortar businesses. In fact, agencies are unique from the way most companies do business (and tax planning). A few of these unique aspects include: Different products and services  Unique expenses Various pricing models An unorthodox labor force Fluctuating profitability These attributes mean your tax planning situation (as […] Read more “Tax Planning Strategies for Marketing Agencies”

As the founder of a startup, it’s likely you play some sort of leadership role. Whether it be on a team to accomplish certain goals or guiding other team leaders, it’s important to have strong skills and a solid decision-making process to help your startup grow.  Establishing those skills and processes can be done in […] Read more “Data-Driven Leadership: What it is and how to use it in your business”