Most marketing agencies set goals that revolve around increasing revenue, but what they really want is more profit. They hope that by increasing revenue, they will also increase profit.  There’s definitely a connection between profit and revenue, and they are both equally important. But it’s important to understand that they are two different metrics.  Learn […] Read more “2023 Planning: Profit vs Revenue for Marketing Agencies”

Financially disciplined businesses are the ones that succeed. Knowing how to manage your money and maintain a positive cash flow will give you and your employees a sense of security. It will also put you in a position to grow and potentially make even more financial gains. If you want to make improvements to your […] Read more “How to Be Financially Disciplined in Your Business”

When you think of a tax strategy, you probably think of putting a plan together to save money. When you think of saving money, you think of more profit.  Now, there’s a logical connection between these two ideas, because creating a tax strategy for your business will help you increase your profits.  As you prepare […] Read more “How Tax Strategy Aligns with Profit Goals”

For most businesses, the looming new year means that it’s time to start tax planning. All business owners go through a similar tax planning process, but there are some specific benefits of tax planning for agencies and to reap those benefits, you have to get started right away.  What is Tax Planning?  Tax planning is […] Read more “Tax Planning for Agencies: What you need to know”

Does your company need a virtual CFO?  A traditional CFO (chief financial officer) works in-house, reports to the CEO (chief executive officer,) and handles all of the business’s finances. A virtual CFO would also manage your business’s financial operations, but this option gives you access to many more benefits. What is a Virtual CFO? Both […] Read more “What are Virtual CFO Services?”

As you approach the fourth quarter of the year, you might be starting to think about annual planning and your business’s year-end review. This is a great time to reflect and begin planning for 2023. Annual planning is done best when you think about the past year, learn from what you’ve done, and apply it […] Read more “Strategic Approach to Year-End Review and 2023 Annual Planning”

The best business owners know the importance of an efficient tax season. They also are aware that filing your taxes can be a difficult process, but is much worse if you’re unprepared.  Imagine spending late nights at the office, because you can’t find the document you need, scrambling to get caught up on bookkeeping before […] Read more “Prepare Now for an Efficient Tax Season”

Many economic and government leaders are predicting that the United States will enter into a recession within the next year. We want your business to know how to handle inflation and looming recession. Because the U.S. is experiencing several supply chain issues, and inflation continues to rise, these signs are, unfortunately, pointing toward a recession. […] Read more “How Your Business Can Handle Inflation and Looming Recession”